Calendar of Events
Keep up to date on the latest events hosted/sponsored/attended by AAF Baltimore.
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- September 1
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End of Summer Happy Hour
Join us as we celebrate the end of summer!

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- September 2
- September 3
- September 4
- September 5
- September 6
- September 7
- September 8
- September 9
- September 10
- September 11
- September 12
- September 13
- September 14
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Advertising Week 2010
A full series of informative, insightful, and enlightening fun as some of the experts in the industry share their successes and ideas with the Baltimore advertising community.
2010 ADVERTISING WEEK SPONSORS
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TICKET INFORMATION
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.
Sessions Member Price Non-Member Price Breakfast Sessions $40.00 $60.00 Lunch Sessions $50.00 $75.00 Afternoon Sessions $35.00 $50.00 Evening Sessions $60.00 $90.00 LOCATIONS
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380RADISSON HOTEL AT CROSS KEYS
5100 Falls Road
Baltimore, MD 21210
410-532-6900SCHEDULE OF EVENTS
Tuesday, September 14, 2010
Legislative, Law and Regulatory Update: What Agencies, Advertisers and Social Media Mavens Need to Know
8:00-9:00 AM – RADISSON HOTEL AT CROSS KEYS (Breakfast Session)
More InformationIdeas That Ignite #1 – Case Studies: Dos Equis and Progressive Insurance
12:00-1:30 PM – ADMIRAL FELL INN (Lunch Session)
More InformationMen Are From Mars, Women Are From Venus, Seniors Are From Earth
2:00-2:45 PM – ADMIRAL FELL INN (Afternoon Session #1)
More InformationThe Answer’s In the Name: Treating Social as a Media
3:00-4:00 PM – ADMIRAL FELL INN (Afternoon Session #2)
More InformationSocial Media: A State of the Union
6:00-8:00 PM – ADMIRAL FELL INN (Cocktail Reception)
More InformationWednesday, September 15, 2010
10 Conversations Your Company Should Be Having Online – and How to Find Them
8:00-9:00 AM – ADMIRAL FELL INN (Breakfast Session)
More InformationCracking the New Business Clutter with AAR Partners
12:00-1:30 PM – ADMIRAL FELL INN (Lunch Session)
More InformationLeveraging Diverse Talent for a Competitive Advantage
2:00-3:00 PM – ADMIRAL FELL INN (Afternoon Session #1)
More InformationMarketing to Diverse Markets
3:30-5:00 PM – ADMIRAL FELL INN (Afternoon Session #2)
More InformationDon’t Wake Up Someday and Say “Oh No! I Forgot to Make History!”
6:00-8:00 PM – ADMIRAL FELL INN (Cocktail Reception)
(Presentation of AAF Silver Medal Award and AAFB Crystal Prism Award)
More InformationThursday, September 16, 2010
Law School in One Hour, or How to Create Ads That Won’t Get You Sued
8:00-9:00 AM – RADISSON HOTEL AT CROSS KEYS (Breakfast Session)
More InformationIdeas That Ignite Part 2 Case Studies: Army National Guard, USO, American Coalition for Clean Coal Electricity
12:00-2:00 PM – ADMIRAL FELL INN (Lunch Session)
More InformationMobile Media Marketplace – Mobile 101 and Mobile Apps
6:00-8:00 PM – ADMIRAL FELL INN (Cocktail Reception)
More Information -
AD WEEK EVENT: Legislative, Law and Regulatory Update: What Agencies, Advertisers and Social Media Mavens Need to Know
Discussion of existing federal, state and local laws and regulatory issues for advertisers and their consultants, and look past this mid-term election cycle to talk about issues for advertisers on the horizon. Recommended for account executives and financial officers. Come with your questions about FTC oversight of Tweet testimonials, government efforts to curb childhood obesity through regulation of food advertising and application of sales tax to state and non-profit clients.
Time
8:00-9:00 AMLocation
RADISSON HOTEL AT CROSS KEYS
5100 Falls Road
Baltimore, MD 21210
410-532-6900Speakers
Clark Rector, Executive Vice President for Government Affairs, American Advertising Federation
Cynthia Blake Sanders, Esquire, Chair AAF Baltimore’s Legislative Committee
Jay Maschas, Esquire, Hearings & Appeals, Comptroller of MarylandTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $40.00
Non-Members - $60.00 -
AD WEEK EVENT: Ideas That Ignite #1 – Case Studies: Dos Equis and Progressive Insurance
Two prominent agencies share what it takes to craft a successful creative message and build a strong brand.
Time
12:00-1:30 PMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speakers
David Weinstock, Creative Director, Euro RSCG Worldwide
Vallerie Bettini, Account Director, Arnold WorldwideTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $50.00
Non-Members - $75.00 -
AD WEEK EVENT: Men Are From Mars, Women Are From Venus, Seniors Are From Earth
Program will cover the myths and magic of advertising to the mature market.
Time
2:00-2:45 PMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speaker
Tom Mann, Managing Partner, TR Mann Consulting and Co-founder of Mature Market ExpertsTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $35.00
Non-Members - $50.00 -
AD WEEK EVENT: The Answer’s In the Name: Treating Social as a Media
Marketing professionals often talk about Social Media as if it were a tactic. But what if we looked at it as nothing more than a media where tactics might be employed? This session will examine the strengths and weaknesses of social venues and how social media, much like TV, can and should accommodate a variety of marketing initiatives.
Time
3:00-4:00 PMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speaker
Bob Knorpp, Consultant, Blogger, Podcaster: The Beancast; Ad Age OutlookTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $35.00
Non-Members - $50.00 -
AD WEEK EVENT: Social Media: A State of the Union
An uncensored discussion about what social is, was, and will be featuring national and local professionals from the agency, client and consulting worlds.
Time
6:00-8:00 PMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speakers
TBob Knorpp, Consultant, Blogger, Podcaster: The Beancast; Ad Age Outlook
Bill Green, Art Director, Blogger, Podcaster: Make the Logo Bigger; AdVerve
Ryan Goff, VP, Dir. Of Social Media Marketing, MGH, Inc.
Steve Kruskamp, E-Commerce Marketing Officer, 1st Marriner BankTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $60.00
Non-Members - $90.00
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- September 15
-
Advertising Week 2010
A full series of informative, insightful, and enlightening fun as some of the experts in the industry share their successes and ideas with the Baltimore advertising community.
2010 ADVERTISING WEEK SPONSORS
.jpg)

(1).png)
TICKET INFORMATION
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.
Sessions Member Price Non-Member Price Breakfast Sessions $40.00 $60.00 Lunch Sessions $50.00 $75.00 Afternoon Sessions $35.00 $50.00 Evening Sessions $60.00 $90.00 LOCATIONS
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380RADISSON HOTEL AT CROSS KEYS
5100 Falls Road
Baltimore, MD 21210
410-532-6900SCHEDULE OF EVENTS
Tuesday, September 14, 2010
Legislative, Law and Regulatory Update: What Agencies, Advertisers and Social Media Mavens Need to Know
8:00-9:00 AM – RADISSON HOTEL AT CROSS KEYS (Breakfast Session)
More InformationIdeas That Ignite #1 – Case Studies: Dos Equis and Progressive Insurance
12:00-1:30 PM – ADMIRAL FELL INN (Lunch Session)
More InformationMen Are From Mars, Women Are From Venus, Seniors Are From Earth
2:00-2:45 PM – ADMIRAL FELL INN (Afternoon Session #1)
More InformationThe Answer’s In the Name: Treating Social as a Media
3:00-4:00 PM – ADMIRAL FELL INN (Afternoon Session #2)
More InformationSocial Media: A State of the Union
6:00-8:00 PM – ADMIRAL FELL INN (Cocktail Reception)
More InformationWednesday, September 15, 2010
10 Conversations Your Company Should Be Having Online – and How to Find Them
8:00-9:00 AM – ADMIRAL FELL INN (Breakfast Session)
More InformationCracking the New Business Clutter with AAR Partners
12:00-1:30 PM – ADMIRAL FELL INN (Lunch Session)
More InformationLeveraging Diverse Talent for a Competitive Advantage
2:00-3:00 PM – ADMIRAL FELL INN (Afternoon Session #1)
More InformationMarketing to Diverse Markets
3:30-5:00 PM – ADMIRAL FELL INN (Afternoon Session #2)
More InformationDon’t Wake Up Someday and Say “Oh No! I Forgot to Make History!”
6:00-8:00 PM – ADMIRAL FELL INN (Cocktail Reception)
(Presentation of AAF Silver Medal Award and AAFB Crystal Prism Award)
More InformationThursday, September 16, 2010
Law School in One Hour, or How to Create Ads That Won’t Get You Sued
8:00-9:00 AM – RADISSON HOTEL AT CROSS KEYS (Breakfast Session)
More InformationIdeas That Ignite Part 2 Case Studies: Army National Guard, USO, American Coalition for Clean Coal Electricity
12:00-2:00 PM – ADMIRAL FELL INN (Lunch Session)
More InformationMobile Media Marketplace – Mobile 101 and Mobile Apps
6:00-8:00 PM – ADMIRAL FELL INN (Cocktail Reception)
More Information -
AD WEEK EVENT: 10 Conversations Your Company Should Be Having Online – and How to Find Them
Traditional marketing is a one-way street, but social media like blogs, Twitter, Facebook and Linkedin value two-way conversations over one-way declarations. Is your company prepared to talk AND listen? This presentation will help you understand which conversations your customers are already having, how you can join them without intruding, and where to find new customers who don’t even know they need you – yet.
Time
8:00-9:00 AMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speaker
Justin Kownacki, Armchair Sociologist and Perpetual ContrarianTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $40.00
Non-Members - $60.00 -
AD WEEK EVENT: Cracking the New Business Clutter with AAR Partners
AAR Partners invites you to join the new business “mini-seminar” developed by search consultants! Join us for an informative event addressing the question of “Cracking the Clutter” in new business.
- What sparks a review?
- What attributes do clients want from agencies?
- What piques the advertiser’s interest?
- What clients want from their agencies?
- What marketers are looking for in their communications platforms?
- Prospecting and pitching pointers.
- Prospecting criteria that are most important in new business.
- Examples of prospecting techniques that crack the clutter (and examples of approaches that don’t work).
- Top ten pitching and prospecting suggestions.
- How to win new business during the turbulent times using prospecting tools like AAR Partners’ central intelligence tool, Access Confidential!
Time
12:00-1:30 PMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speakers
Leslie Winthrop, Founder and Managing Partner, AAR Partners
Lisa Colantuono, Managing Partner, AAR PartnersTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $50.00
Non-Members - $75.00 -
AD WEEK EVENT: Leveraging Diverse Talent for a Competitive Advantage
Top-seeded recruiting professional, Charles Hendersen of Tangerine-Watson speaks on the importance of attracting, retaining and impassioning a diverse workplace environment.
Time
2:00-3:00 PMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speaker
Charles Henderson, Partner, Tangerine-WatsonTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $35.00
Non-Members - $50.00 -
AD WEEK EVENT: Marketing to Diverse Markets
Join us for this 90-minute presentation including consumer insights and significant research that details how understanding our changing cultural landscape and the buying power and influence of these emerging markets will help you connect with and ultimately make raving fans of your brands.
Time
3:30-5:00 PMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speakers
Pepper Miller, President, The Hunter-Miller Group and author of What’s Black About it
Robert “Bob” McNeil, President/CEO, Images USA
Juan Palo Quevedo, Director Market Intelligence, Images USA
Wesley Combs, President, Witeck-Combs Communications, Inc.Ticket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $35.00
Non-Members - $50.00 -
AD WEEK EVENT: Don’t Wake Up Someday and Say “Oh No! I Forgot to Make History!”
Are you underestimating the power of the creative tools you wield? Why not take the gloves off and reach beyond short-term results to do something that actually makes a positive difference in the world – and maybe even makes history? This presentation looks at a recipe for success that resulted in a PSA campaign that not only won a boatload of awards but also saved thousands of lives and now sits in the permanent collection at the Smithsonian National Museum of American History.
Time
6:00-8:00 PMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speaker
Joel Machak, Executive Creative Director, Crosby MarketingTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $60.00
Non-Members - $90.00
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- September 16
-
Advertising Week 2010
A full series of informative, insightful, and enlightening fun as some of the experts in the industry share their successes and ideas with the Baltimore advertising community.
2010 ADVERTISING WEEK SPONSORS
.jpg)

(1).png)
TICKET INFORMATION
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.
Sessions Member Price Non-Member Price Breakfast Sessions $40.00 $60.00 Lunch Sessions $50.00 $75.00 Afternoon Sessions $35.00 $50.00 Evening Sessions $60.00 $90.00 LOCATIONS
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380RADISSON HOTEL AT CROSS KEYS
5100 Falls Road
Baltimore, MD 21210
410-532-6900SCHEDULE OF EVENTS
Tuesday, September 14, 2010
Legislative, Law and Regulatory Update: What Agencies, Advertisers and Social Media Mavens Need to Know
8:00-9:00 AM – RADISSON HOTEL AT CROSS KEYS (Breakfast Session)
More InformationIdeas That Ignite #1 – Case Studies: Dos Equis and Progressive Insurance
12:00-1:30 PM – ADMIRAL FELL INN (Lunch Session)
More InformationMen Are From Mars, Women Are From Venus, Seniors Are From Earth
2:00-2:45 PM – ADMIRAL FELL INN (Afternoon Session #1)
More InformationThe Answer’s In the Name: Treating Social as a Media
3:00-4:00 PM – ADMIRAL FELL INN (Afternoon Session #2)
More InformationSocial Media: A State of the Union
6:00-8:00 PM – ADMIRAL FELL INN (Cocktail Reception)
More InformationWednesday, September 15, 2010
10 Conversations Your Company Should Be Having Online – and How to Find Them
8:00-9:00 AM – ADMIRAL FELL INN (Breakfast Session)
More InformationCracking the New Business Clutter with AAR Partners
12:00-1:30 PM – ADMIRAL FELL INN (Lunch Session)
More InformationLeveraging Diverse Talent for a Competitive Advantage
2:00-3:00 PM – ADMIRAL FELL INN (Afternoon Session #1)
More InformationMarketing to Diverse Markets
3:30-5:00 PM – ADMIRAL FELL INN (Afternoon Session #2)
More InformationDon’t Wake Up Someday and Say “Oh No! I Forgot to Make History!”
6:00-8:00 PM – ADMIRAL FELL INN (Cocktail Reception)
(Presentation of AAF Silver Medal Award and AAFB Crystal Prism Award)
More InformationThursday, September 16, 2010
Law School in One Hour, or How to Create Ads That Won’t Get You Sued
8:00-9:00 AM – RADISSON HOTEL AT CROSS KEYS (Breakfast Session)
More InformationIdeas That Ignite Part 2 Case Studies: Army National Guard, USO, American Coalition for Clean Coal Electricity
12:00-2:00 PM – ADMIRAL FELL INN (Lunch Session)
More InformationMobile Media Marketplace – Mobile 101 and Mobile Apps
6:00-8:00 PM – ADMIRAL FELL INN (Cocktail Reception)
More Information -
AD WEEK EVENT: School in One Hour, or How to Create Ads That Won’t Get You Sued
Traipse through the ads that caused law suites, or might have if they ran, and learn what you can and can’t do. Copyright, trademark, false advertising, right of publicity, endorsement and testimonials and social marketing.
Time
8:00-9:00 AMLocation
RADISSON HOTEL AT CROSS KEYS
5100 Falls Road
Baltimore, MD 21210
410-532-6900Speaker
James B. Astrachan, Principal, Astrachan Gunst Thomas Rubin, Author, The Law of Advertising and Mass CommunicationsTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $40.00
Non-Members - $60.00 -
AD WEEK EVENT: Ideas That Ignite Part 2 Case Studies: Army National Guard, USO, American Coalition for Clean Coal Electricity
Three prominent agencies in the Mid-Atlantic share what it takes to craft a successful creative message and build a strong brand.
Time
12:00-2:00 PMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speaker
Dave Marinaccio, Co-Founder & Chief Creative Officer, LM&O
Martha Wilcox, Executive Vice President, Williams Whittle Associates
Myra Robinson, White and PartnersTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $50.00
Non-Members - $75.00 -
AD WEEK EVENT: Mobile Media Marketplace – Mobile 101 and Mobile Apps
Event description coming soon...
Time
6:00-8:00 PMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speakers
Marcus Startzel, SVP, Millennial Media
Billy Twigg, President, Alexander + TomTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $60.00
Non-Members - $90.00
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- September 17
- September 18
- September 19
- September 20
- September 21
- September 22
- September 23
- September 24
- September 25
- September 26
- September 27
- September 28
- September 29
- September 30
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- S
- M
- T
- W
- T
- F
- S
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- September 1
-
End of Summer Happy Hour
Join us as we celebrate the end of summer!

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- September 2
- September 3
- September 4
- September 5
- September 6
- September 7
- September 8
- September 9
- September 10
- September 11
- September 12
- September 13
- September 14
-
Advertising Week 2010
A full series of informative, insightful, and enlightening fun as some of the experts in the industry share their successes and ideas with the Baltimore advertising community.
2010 ADVERTISING WEEK SPONSORS
.jpg)

(1).png)
TICKET INFORMATION
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.
Sessions Member Price Non-Member Price Breakfast Sessions $40.00 $60.00 Lunch Sessions $50.00 $75.00 Afternoon Sessions $35.00 $50.00 Evening Sessions $60.00 $90.00 LOCATIONS
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380RADISSON HOTEL AT CROSS KEYS
5100 Falls Road
Baltimore, MD 21210
410-532-6900SCHEDULE OF EVENTS
Tuesday, September 14, 2010
Legislative, Law and Regulatory Update: What Agencies, Advertisers and Social Media Mavens Need to Know
8:00-9:00 AM – RADISSON HOTEL AT CROSS KEYS (Breakfast Session)
More InformationIdeas That Ignite #1 – Case Studies: Dos Equis and Progressive Insurance
12:00-1:30 PM – ADMIRAL FELL INN (Lunch Session)
More InformationMen Are From Mars, Women Are From Venus, Seniors Are From Earth
2:00-2:45 PM – ADMIRAL FELL INN (Afternoon Session #1)
More InformationThe Answer’s In the Name: Treating Social as a Media
3:00-4:00 PM – ADMIRAL FELL INN (Afternoon Session #2)
More InformationSocial Media: A State of the Union
6:00-8:00 PM – ADMIRAL FELL INN (Cocktail Reception)
More InformationWednesday, September 15, 2010
10 Conversations Your Company Should Be Having Online – and How to Find Them
8:00-9:00 AM – ADMIRAL FELL INN (Breakfast Session)
More InformationCracking the New Business Clutter with AAR Partners
12:00-1:30 PM – ADMIRAL FELL INN (Lunch Session)
More InformationLeveraging Diverse Talent for a Competitive Advantage
2:00-3:00 PM – ADMIRAL FELL INN (Afternoon Session #1)
More InformationMarketing to Diverse Markets
3:30-5:00 PM – ADMIRAL FELL INN (Afternoon Session #2)
More InformationDon’t Wake Up Someday and Say “Oh No! I Forgot to Make History!”
6:00-8:00 PM – ADMIRAL FELL INN (Cocktail Reception)
(Presentation of AAF Silver Medal Award and AAFB Crystal Prism Award)
More InformationThursday, September 16, 2010
Law School in One Hour, or How to Create Ads That Won’t Get You Sued
8:00-9:00 AM – RADISSON HOTEL AT CROSS KEYS (Breakfast Session)
More InformationIdeas That Ignite Part 2 Case Studies: Army National Guard, USO, American Coalition for Clean Coal Electricity
12:00-2:00 PM – ADMIRAL FELL INN (Lunch Session)
More InformationMobile Media Marketplace – Mobile 101 and Mobile Apps
6:00-8:00 PM – ADMIRAL FELL INN (Cocktail Reception)
More Information -
AD WEEK EVENT: Legislative, Law and Regulatory Update: What Agencies, Advertisers and Social Media Mavens Need to Know
Discussion of existing federal, state and local laws and regulatory issues for advertisers and their consultants, and look past this mid-term election cycle to talk about issues for advertisers on the horizon. Recommended for account executives and financial officers. Come with your questions about FTC oversight of Tweet testimonials, government efforts to curb childhood obesity through regulation of food advertising and application of sales tax to state and non-profit clients.
Time
8:00-9:00 AMLocation
RADISSON HOTEL AT CROSS KEYS
5100 Falls Road
Baltimore, MD 21210
410-532-6900Speakers
Clark Rector, Executive Vice President for Government Affairs, American Advertising Federation
Cynthia Blake Sanders, Esquire, Chair AAF Baltimore’s Legislative Committee
Jay Maschas, Esquire, Hearings & Appeals, Comptroller of MarylandTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $40.00
Non-Members - $60.00 -
AD WEEK EVENT: Ideas That Ignite #1 – Case Studies: Dos Equis and Progressive Insurance
Two prominent agencies share what it takes to craft a successful creative message and build a strong brand.
Time
12:00-1:30 PMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speakers
David Weinstock, Creative Director, Euro RSCG Worldwide
Vallerie Bettini, Account Director, Arnold WorldwideTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $50.00
Non-Members - $75.00 -
AD WEEK EVENT: Men Are From Mars, Women Are From Venus, Seniors Are From Earth
Program will cover the myths and magic of advertising to the mature market.
Time
2:00-2:45 PMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speaker
Tom Mann, Managing Partner, TR Mann Consulting and Co-founder of Mature Market ExpertsTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $35.00
Non-Members - $50.00 -
AD WEEK EVENT: The Answer’s In the Name: Treating Social as a Media
Marketing professionals often talk about Social Media as if it were a tactic. But what if we looked at it as nothing more than a media where tactics might be employed? This session will examine the strengths and weaknesses of social venues and how social media, much like TV, can and should accommodate a variety of marketing initiatives.
Time
3:00-4:00 PMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speaker
Bob Knorpp, Consultant, Blogger, Podcaster: The Beancast; Ad Age OutlookTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $35.00
Non-Members - $50.00 -
AD WEEK EVENT: Social Media: A State of the Union
An uncensored discussion about what social is, was, and will be featuring national and local professionals from the agency, client and consulting worlds.
Time
6:00-8:00 PMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speakers
TBob Knorpp, Consultant, Blogger, Podcaster: The Beancast; Ad Age Outlook
Bill Green, Art Director, Blogger, Podcaster: Make the Logo Bigger; AdVerve
Ryan Goff, VP, Dir. Of Social Media Marketing, MGH, Inc.
Steve Kruskamp, E-Commerce Marketing Officer, 1st Marriner BankTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $60.00
Non-Members - $90.00
-
- September 15
-
Advertising Week 2010
A full series of informative, insightful, and enlightening fun as some of the experts in the industry share their successes and ideas with the Baltimore advertising community.
2010 ADVERTISING WEEK SPONSORS
.jpg)

(1).png)
TICKET INFORMATION
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.
Sessions Member Price Non-Member Price Breakfast Sessions $40.00 $60.00 Lunch Sessions $50.00 $75.00 Afternoon Sessions $35.00 $50.00 Evening Sessions $60.00 $90.00 LOCATIONS
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380RADISSON HOTEL AT CROSS KEYS
5100 Falls Road
Baltimore, MD 21210
410-532-6900SCHEDULE OF EVENTS
Tuesday, September 14, 2010
Legislative, Law and Regulatory Update: What Agencies, Advertisers and Social Media Mavens Need to Know
8:00-9:00 AM – RADISSON HOTEL AT CROSS KEYS (Breakfast Session)
More InformationIdeas That Ignite #1 – Case Studies: Dos Equis and Progressive Insurance
12:00-1:30 PM – ADMIRAL FELL INN (Lunch Session)
More InformationMen Are From Mars, Women Are From Venus, Seniors Are From Earth
2:00-2:45 PM – ADMIRAL FELL INN (Afternoon Session #1)
More InformationThe Answer’s In the Name: Treating Social as a Media
3:00-4:00 PM – ADMIRAL FELL INN (Afternoon Session #2)
More InformationSocial Media: A State of the Union
6:00-8:00 PM – ADMIRAL FELL INN (Cocktail Reception)
More InformationWednesday, September 15, 2010
10 Conversations Your Company Should Be Having Online – and How to Find Them
8:00-9:00 AM – ADMIRAL FELL INN (Breakfast Session)
More InformationCracking the New Business Clutter with AAR Partners
12:00-1:30 PM – ADMIRAL FELL INN (Lunch Session)
More InformationLeveraging Diverse Talent for a Competitive Advantage
2:00-3:00 PM – ADMIRAL FELL INN (Afternoon Session #1)
More InformationMarketing to Diverse Markets
3:30-5:00 PM – ADMIRAL FELL INN (Afternoon Session #2)
More InformationDon’t Wake Up Someday and Say “Oh No! I Forgot to Make History!”
6:00-8:00 PM – ADMIRAL FELL INN (Cocktail Reception)
(Presentation of AAF Silver Medal Award and AAFB Crystal Prism Award)
More InformationThursday, September 16, 2010
Law School in One Hour, or How to Create Ads That Won’t Get You Sued
8:00-9:00 AM – RADISSON HOTEL AT CROSS KEYS (Breakfast Session)
More InformationIdeas That Ignite Part 2 Case Studies: Army National Guard, USO, American Coalition for Clean Coal Electricity
12:00-2:00 PM – ADMIRAL FELL INN (Lunch Session)
More InformationMobile Media Marketplace – Mobile 101 and Mobile Apps
6:00-8:00 PM – ADMIRAL FELL INN (Cocktail Reception)
More Information -
AD WEEK EVENT: 10 Conversations Your Company Should Be Having Online – and How to Find Them
Traditional marketing is a one-way street, but social media like blogs, Twitter, Facebook and Linkedin value two-way conversations over one-way declarations. Is your company prepared to talk AND listen? This presentation will help you understand which conversations your customers are already having, how you can join them without intruding, and where to find new customers who don’t even know they need you – yet.
Time
8:00-9:00 AMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speaker
Justin Kownacki, Armchair Sociologist and Perpetual ContrarianTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $40.00
Non-Members - $60.00 -
AD WEEK EVENT: Cracking the New Business Clutter with AAR Partners
AAR Partners invites you to join the new business “mini-seminar” developed by search consultants! Join us for an informative event addressing the question of “Cracking the Clutter” in new business.
- What sparks a review?
- What attributes do clients want from agencies?
- What piques the advertiser’s interest?
- What clients want from their agencies?
- What marketers are looking for in their communications platforms?
- Prospecting and pitching pointers.
- Prospecting criteria that are most important in new business.
- Examples of prospecting techniques that crack the clutter (and examples of approaches that don’t work).
- Top ten pitching and prospecting suggestions.
- How to win new business during the turbulent times using prospecting tools like AAR Partners’ central intelligence tool, Access Confidential!
Time
12:00-1:30 PMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speakers
Leslie Winthrop, Founder and Managing Partner, AAR Partners
Lisa Colantuono, Managing Partner, AAR PartnersTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $50.00
Non-Members - $75.00 -
AD WEEK EVENT: Leveraging Diverse Talent for a Competitive Advantage
Top-seeded recruiting professional, Charles Hendersen of Tangerine-Watson speaks on the importance of attracting, retaining and impassioning a diverse workplace environment.
Time
2:00-3:00 PMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speaker
Charles Henderson, Partner, Tangerine-WatsonTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $35.00
Non-Members - $50.00 -
AD WEEK EVENT: Marketing to Diverse Markets
Join us for this 90-minute presentation including consumer insights and significant research that details how understanding our changing cultural landscape and the buying power and influence of these emerging markets will help you connect with and ultimately make raving fans of your brands.
Time
3:30-5:00 PMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speakers
Pepper Miller, President, The Hunter-Miller Group and author of What’s Black About it
Robert “Bob” McNeil, President/CEO, Images USA
Juan Palo Quevedo, Director Market Intelligence, Images USA
Wesley Combs, President, Witeck-Combs Communications, Inc.Ticket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $35.00
Non-Members - $50.00 -
AD WEEK EVENT: Don’t Wake Up Someday and Say “Oh No! I Forgot to Make History!”
Are you underestimating the power of the creative tools you wield? Why not take the gloves off and reach beyond short-term results to do something that actually makes a positive difference in the world – and maybe even makes history? This presentation looks at a recipe for success that resulted in a PSA campaign that not only won a boatload of awards but also saved thousands of lives and now sits in the permanent collection at the Smithsonian National Museum of American History.
Time
6:00-8:00 PMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speaker
Joel Machak, Executive Creative Director, Crosby MarketingTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $60.00
Non-Members - $90.00
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- September 16
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Advertising Week 2010
A full series of informative, insightful, and enlightening fun as some of the experts in the industry share their successes and ideas with the Baltimore advertising community.
2010 ADVERTISING WEEK SPONSORS
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TICKET INFORMATION
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.
Sessions Member Price Non-Member Price Breakfast Sessions $40.00 $60.00 Lunch Sessions $50.00 $75.00 Afternoon Sessions $35.00 $50.00 Evening Sessions $60.00 $90.00 LOCATIONS
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380RADISSON HOTEL AT CROSS KEYS
5100 Falls Road
Baltimore, MD 21210
410-532-6900SCHEDULE OF EVENTS
Tuesday, September 14, 2010
Legislative, Law and Regulatory Update: What Agencies, Advertisers and Social Media Mavens Need to Know
8:00-9:00 AM – RADISSON HOTEL AT CROSS KEYS (Breakfast Session)
More InformationIdeas That Ignite #1 – Case Studies: Dos Equis and Progressive Insurance
12:00-1:30 PM – ADMIRAL FELL INN (Lunch Session)
More InformationMen Are From Mars, Women Are From Venus, Seniors Are From Earth
2:00-2:45 PM – ADMIRAL FELL INN (Afternoon Session #1)
More InformationThe Answer’s In the Name: Treating Social as a Media
3:00-4:00 PM – ADMIRAL FELL INN (Afternoon Session #2)
More InformationSocial Media: A State of the Union
6:00-8:00 PM – ADMIRAL FELL INN (Cocktail Reception)
More InformationWednesday, September 15, 2010
10 Conversations Your Company Should Be Having Online – and How to Find Them
8:00-9:00 AM – ADMIRAL FELL INN (Breakfast Session)
More InformationCracking the New Business Clutter with AAR Partners
12:00-1:30 PM – ADMIRAL FELL INN (Lunch Session)
More InformationLeveraging Diverse Talent for a Competitive Advantage
2:00-3:00 PM – ADMIRAL FELL INN (Afternoon Session #1)
More InformationMarketing to Diverse Markets
3:30-5:00 PM – ADMIRAL FELL INN (Afternoon Session #2)
More InformationDon’t Wake Up Someday and Say “Oh No! I Forgot to Make History!”
6:00-8:00 PM – ADMIRAL FELL INN (Cocktail Reception)
(Presentation of AAF Silver Medal Award and AAFB Crystal Prism Award)
More InformationThursday, September 16, 2010
Law School in One Hour, or How to Create Ads That Won’t Get You Sued
8:00-9:00 AM – RADISSON HOTEL AT CROSS KEYS (Breakfast Session)
More InformationIdeas That Ignite Part 2 Case Studies: Army National Guard, USO, American Coalition for Clean Coal Electricity
12:00-2:00 PM – ADMIRAL FELL INN (Lunch Session)
More InformationMobile Media Marketplace – Mobile 101 and Mobile Apps
6:00-8:00 PM – ADMIRAL FELL INN (Cocktail Reception)
More Information -
AD WEEK EVENT: School in One Hour, or How to Create Ads That Won’t Get You Sued
Traipse through the ads that caused law suites, or might have if they ran, and learn what you can and can’t do. Copyright, trademark, false advertising, right of publicity, endorsement and testimonials and social marketing.
Time
8:00-9:00 AMLocation
RADISSON HOTEL AT CROSS KEYS
5100 Falls Road
Baltimore, MD 21210
410-532-6900Speaker
James B. Astrachan, Principal, Astrachan Gunst Thomas Rubin, Author, The Law of Advertising and Mass CommunicationsTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $40.00
Non-Members - $60.00 -
AD WEEK EVENT: Ideas That Ignite Part 2 Case Studies: Army National Guard, USO, American Coalition for Clean Coal Electricity
Three prominent agencies in the Mid-Atlantic share what it takes to craft a successful creative message and build a strong brand.
Time
12:00-2:00 PMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speaker
Dave Marinaccio, Co-Founder & Chief Creative Officer, LM&O
Martha Wilcox, Executive Vice President, Williams Whittle Associates
Myra Robinson, White and PartnersTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $50.00
Non-Members - $75.00 -
AD WEEK EVENT: Mobile Media Marketplace – Mobile 101 and Mobile Apps
Event description coming soon...
Time
6:00-8:00 PMLocation
ADMIRAL FELL INN
888 South Broadway
Baltimore, MD 21231
410-522-7380Speakers
Marcus Startzel, SVP, Millennial Media
Billy Twigg, President, Alexander + TomTicket Information
To purchase tickets contact Linda Stanley at director@baltimoreadvertising.com or by phone at 410-821-6968.Members - $60.00
Non-Members - $90.00
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- September 17
- September 18
- September 19
- September 20
- September 21
- September 22
- September 23
- September 24
- September 25
- September 26
- September 27
- September 28
- September 29
- September 30
